The ONLY 3 Activities Consultants Should Focus On

There are three things and really only three that you should be spending your time on each day. You may find that extremely exciting. No longer do you have to try and tackle a long and growing to-do list. Proactively follow up with leads, set meetings and calls. Enter meaningful sales conversations. Done right this focus […]

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Marketing for Consultants Survey Results 2014

The results are in… We asked over 15,000 consultants how they market their consulting services as we do each year. We’ve compiled the results and created an infographic that shows you what type of marketing consultants are finding most effective and what is the most ineffective. See the full infographic with survey results below:

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Sorry It’s Marketing, Not Consulting

We’re all in the marketing business. Consulting or coaching is what we get to do once we win the project. Don’t forget that. Just the other day I was speaking with a consultant in my Coaching Program. This consultant was previously a Vice President for a large international company. If you want to have clients […]

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Chasing a Lost Dragon

The Chasing Dragon Cafe opened up several months ago. Their story is one you need to learn as a consultant and marketer of your own services. The cafe is on a very visible street corner. Tens of thousands of cars and likely hundreds of thousands of people see the cafe each day. It pays to […]

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3 Steps to Marketing for Consultants

I love marketing books and have hundreds on my bookshelf (as you can see in the photo above). And I have hundreds more on my computer’s hard drive. But most marketing books contain too much information. If you’re spending all your time dabbling in different marketing tactics without giving these 3 steps the attention and […]

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5 Steps to Find Your Ideal Clients

When I ask my clients or coaching students “who is your ideal consulting client?” very few know how to respond. I’ll usually here something like “small business owners” or “CEOs”. So start by figuring out the type of work you want to do. Once you’ve done that you can move on to the next step. […]

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Tips for Communicating Effectively With Your Consulting Clients

Sometimes your clients know they need to take action but don’t. Your clients’ intentions are likely good, yet they, like many others in the world of business fall victim to life’s constant busyness. First, before you kick off the project set the expectations that your client should have of you and that you will have […]

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2 Marketing Mistakes Mr. B Will Regret

I met with an ad executive who represents one of my clients the other day. For confidentiality I’ll call him Mr. B. Mr. B is quite successful in his market. He earns a low six-figure income and has been working for a well known business publication for several years. Hone in on the type of […]

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The Best Marketing Tactic for Consultants

Click here to ReTweet: The Best Marketing Tactic for Consultants The right marketing strategy and approach can literally have your phone ringing off the hook. Your inbox flooded with inquiries from prospective clients hungry to pay you to help them. Consultants face a constant challenge of bringing in new leads to their business. And that’s what […]

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How Consultants Make Money – Marketing Survey

We are doing our annual survey on Marketing for Consultants ( http://goo.gl/6M9Zw ). There are just 10 simple questions for you to answer. And we will then share the results from the whole community with you. This is your chance to learn what type of marketing is working best for consultants in 2013. Plus, more… […]

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