Get More Clients By Getting the Word Out

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Would you like to get more consulting clients?

How about more people mentioning your name?

If you sit back and wait for the phone to ring you’ll be waiting a long time.

Would your business be better off if people were calling you and telling you that they heard about you from someone else or that they were referred to you?

If you said “yes” to anyone of these, you need to step up your game and start telling more people about what you do.

From a young age many of us are told not to ‘promote’ ourselves. In many cultures, this is frowned upon.

There’s a Japanese proverb Deru kugi wa utareru which is the English equivalent of “The nail that sticks out gets hammered down.”

If you want to succeed in the consulting business you need to be “the nail that sticks out”. And I can assure you there’s no hammer coming.

Start promoting…

The best place to start promoting what you do is with all your family, friends and colleagues.

Most consultants don’t take the time to connect with all of their contacts and let them know what they are doing.

Friends and family often think you’re a ‘consultant’ or a ‘business owner’. That doesn’t help you attract clients.

You need to have a conversation with every contact you have to let them know what you do.

You need to be specific…

“I help consultants to land more clients, increase their fees, win more proposals and significantly grow their business…”

Don’t mistake having confidence in what you do and that you can help others with arrogance and ego.

If you sit back and wait for the phone to ring you’ll be waiting a long time.

Be proactive. Let everyone you know and have the chance to speak with what it is that you do. Be specific. Tell them who you help and how you help them.

The more people that know what you do, the more likely it is that your name will come up in conversation and the more referrals and clients you’ll get.

If you’re ready to start consistently attracting more of your ideal clients take a look at the Marketing for Consultants program. It’s the fastest way to grow your consulting business.