How I Made Over $596,539 in 12 Months

Growing-a-Consulting-Business-Half-Million

In 2014 one of my businesses generated over $596,536. The actual amount is significantly higher as this figure doesn’t include speaking fees and other client payments received by bank transfer.

What’s important to remember is that a higher priced offer must provide exceptional value. If it doesn’t, the success of it won’t last long.

This was a significant increase from the previous year and the result of some specific actions that I’d like to share with you today.

Stripe
(Screenshot from our Stripe processing account)
 

PayPal
Screenshot from the Consulting Success Paypal account)
 

Higher Valued Offers

We introduced 2 new higher valued offers. Every time we sign a deal for one of these offers we generate between $5000 and $25000.

What’s important to remember is that a higher priced offer must provide exceptional value. If it doesn’t, the success of it won’t last long.

Finding a Mentor

I’ve worked with my own coaches and mentors for years. 2014 was no different. I worked with several mentors and coaches to help me get the most out of the business and ramp up growth for our company quickly.

Without the right systems in place you’ll drift wherever the wind takes you.

Sure, my team and I could have tried to figure out the right systems and processes ourselves and I’m sure we would have. But I rather invest in my business by learning from the best so that we can see results quickly. Our investment became a positive ROI in the first month.

Whatever area you’re looking to improve on in your life I’d encourage you to find a coach or mentor that can help you get there faster and with fewer mistakes than you would by yourself.

Subtract to Clarity

I’ve talked about this before but 2014 was a great example again. The biggest growth comes when you remove unprofitable offers and ‘stuff’ from your business. Instead you can then focus on what’s really working. In our case we focused less on lower valued offers and activities and I spent a lot of time rallying my team around the highest valued activities everyone can excel at.

Systems and Processes

Another big factor in our growth has been the systems and processes that we’ve put into place. We have several ways that we can generate qualified leads consistently. We can count on those and they work month in and month out.

As you’ll see from the screenshots of this one business our sales do go up and down as we run special offers or promotions. Overall revenues are consistent and continue to grow.

Our systems aren’t only for lead generation. We also have systems in place for handling sales, customer service, publishing blog posts, and so on.

Without the right systems in place you’ll drift wherever the wind takes you. That can be up and down, it can around in circles. If you want to go from A (where you are right now) to B (your goal) you need to have a plan and you must have a system and process that you can follow to get you there.

Want Support to Grow Your Business?

If you’re looking for help to get your own marketing system in place so that you can consistently attract more ideal clients, significantly increase your fees, and become an authority in your industry I welcome you to get in touch.

Each month I speak with a few consultants who are ready to take their business to the next level. If you want to avoid the trial-and-error and want confidence that the actions you’re taking are the right ones I can help. I’ve personally coached hundreds of consultants – many who have grown their business between 200%-400% in a matter of months. If you’re ready to take action get in touch here

  • Dave Smith

    Thanks for the link Michael. This is really great stuff. Does your Consultant Success course provide a path through many of the elements you discussed here?