I was in my early twenties when I was chosen to consult for a $70 Billion dollar Japanese company.
My client had no idea I was so young. Some would have called me foolish if I told them I’d go after such a large client.
It wasn’t easy to win that project. I had to align myself with the right people, position myself as an expert (or at least someone who could provide intelligent and valuable insights). And I had to do all of this speaking in Japanese and presenting to the CEO and a table of VPs.
Take a good look at your marketplace. Identify which companies you want to work with and then build your strategy to make that happen.
I could have gone after smaller projects. People would likely call that the “conventional” and “safe” route.
Sure, I could have stayed in my comfort zone, never moved to Japan, or gone after working with billion dollar companies.
But here’s the thing: playing outside of your comfort zone has big rewards.
After winning that first project my confidence soared and my consulting income leaped.
I started getting calls from other multi-national companies throughout the country and even from overseas. Continue Reading