Marketing Consultant Jay Ehret

Jay Ehret is a marketing consultant, speaker and owner of The Marketing Spot and blogger at The Marketing Spot Blog. He works with his clients to build their brands, create memorable customer experiences and develop effective advertising. A love of wine and poker player, when Jay is not speaking around the USA, you can find […]

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Calling All Consultants: It’s Time to Fail

There’s no time like now to fail. Yeah, I know what you’re thinking, “Damn, Michael, what’s up with all that negativity?” Here’s the thing, there’s nothing wrong with failure itself…it’s the way you handle it that makes it a negative or positive experience. Babe Ruth, the grandiose home run star of the baseball world was […]

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Make Your Mark with an Internet Consulting Business

If you have business experience on the Internet are now interested in helping others succeed online, you may want to consider starting an Internet consulting business. Within this field, you will be responsible for helping online business owners develop new strategies for success, creating top-notch marketing planning, developing social media strategies, and providing advice that […]

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Consulting Firm Lands $1Million Contract from LinkedIn

This is a follow up to the a recent video post related to how consultants can use LinkedIn . Here’s another video coming from the CEO of Cheskin, a strategic consulting and market research firm with clients like Nike, Coc-Cola, Dell, Starbucks, and so on. Darrel Rhea explains how LinkedIn helped him land a $1 […]

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8 Ways to Make Your Business Website More Effective

You’d be hard pressed to find a consultant or consulting firm that doesn’t have a website, business blog, or some form of online presence. Unfortunately, the number of truly effective websites is but a small percentage. Many consultants fall victim to telling their clients what they need to do in order to increase sales, productivity […]

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Breaking Down SEO Consulting Services

I was just doing my daily blog surfing round today and I came across a great video that I think would be useful for either search engine optimization consultants or for small business owners thinking about hiring out some SEO services. The good folks over at SEOmoz.org produced a short 10 minute video all about the topic […]

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Business Promotion: Article Writing Strategies

Publishing your consulting articles is an important part of getting your name out to the business and marketing world. Becoming acknowledged as a readable, authoritative source is a gold mine. Consultants who get their articles in the right places get contacts, fans, and clients from their writing work. The return on your publishing efforts will […]

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Promote Your Consulting Services With Writing

Anytime a marketing consultant puts pen to paper, a statement is being made. The printed, or published, word reflects upon the author and the company they represent. Print or online published articles can spread your consulting firm’s name and attract prospective clients as quickly as poorly conceived or positioned articles can chase them away. Business […]

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Advertising Guidelines for Online Marketing

When developing online advertising plans for your consulting business, your expanding practice must be disciplined. New firms find it tempting and a bit overwhelming to be faced with aggressive advertisers. All advertisers have a schedule that will boost your image, spread the word and guarantee results – so they all say. Your job is to […]

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Into Social Media: The Power of LinkedIn

Here’s an interesting video that all consultants should take notice of. It’s about LinkedIn – the social media network for professionals of all kinds. This video specifically looks at the field of Political Consulting but it is applicable for any field you might be in. Now I must be clear here, the video is a promotional video […]

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