The other day I had an amazing experience I just have to share with you.
I was working on a project and we needed to collect a lot of data from a couple of websites. Next the data needed to be entered into a spreadsheet so we could have it organized and analyzed. After analyzing the data we needed to send out emails to hundreds of companies to make initial contact with them.
The data collection and entry took about 4 hours.
The emailing of the data took another 3 hours.
That would have been 7 hours out of my day or over a couple of days that I’d have to spend on this work.
By no means do I find this kind of work enjoyable. It’s really a waste of my time. So I didn’t do it…but I still got it done at fraction of the cost of what it would have cost me to do it.
Let me explain…
You’ve probably heard all about outsourcing. It’s been a hot topic for many years. Some people have success with it. Many don’t. Even more don’t understand it or have no idea about how to do it the RIGHT way.
I’ve outsourced work for years. Often it was a complete failure. But I’ve figured it out and I think you should do the same as it allows you to scale your consulting business and make WAY MORE money.
Pick the Right Tasks
Anytime I’ve outsourced a sizeable project on the cheap it’s been a flop. Communication is always the issue and I find that the more details the project has the more important it is to work with quality professionals that can communicate very clearly.
I’ve worked with people in Poland, Russia, the Philippines, India, Pakistan, and other countries. It’s not a specific country that’s the problem. It’s the detail and complexity of the project that requires a high level of communication. And because of that, outsourcing to people that can’t communicate at a superior level can often lead to disaster.
The Easy Way
What I’ve found to work best is to outsource simple tasks. Things that are straightforward. Data collection and entry. Blog posting. Guided research. Transcriptions and so on. These project leave little room for misunderstandings.
What’s great about these is that if you don’t outsource them you’re left to do them. And I know many of you will say, “but yeah, I can just do it and probably even faster.”
Okay, good point. However, let me ask you…even if it takes you 3 hours instead of the 4 hours it might take someone else, how much is your time worth?
Money, Money, Money!
In the example I shared with you above, I paid 60 times less than what I charge for an hour of my time.
Rather than spend those 7 hours doing work that someone else can do for between $3-$10/hr by outsourcing I was able to work on activities that generate me and my company much Much MUCH more than that!
If you ever have a task that you don’t feel like you want to do, or that isn’t worth your time, that’s often a very good candidate for outsourcing.
Stick with straightforward and simple tasks and you’ll see how empowering it feels to get more work done, free up your time and stay focused on the work that really counts the most.
Where to Outsource
There are many companies that offer great marketplaces for outsourcing. Two of the biggest and best are:
Let Us Know
Have you outsourced work for your business? Have questions about outsourcing? We’d love to hear from you in the comments below.