Author: Michael Zipursky

What is Website Analytics Consulting?

A website analytics consultant helps companies better understand the data of their online web presence. Consultants in this field are increasingly in demand – if of course you really know what you’re doing. Each month companies’ websites receive thousands and thousands of visitors to their website. Every action that visitor takes on the website, and even before they arrive, generates valuable data providing insights into better understanding the website’s customers.

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Consulting and Confidence: The Two Go Hand in Hand

As with many things in business of consulting your confidence plays a huge role in determining your level of success. Now I won’t start preaching to you on this subject – enough people and mountains of books do that already – what I will tell you is that to be successful as a consultant you need to be confident in yourself. If you’re not confident in yourself you’re going to have a very tough time …

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Business Consulting Books – A Review of 3 Classics

Whether you’re a veteran consultant, been in the business for a couple of years, or just getting started – the best way to update your skills is often by reading business consulting books. I know, that’s being rather vague as there are thousands of them. And of those many aren’t worth their weight in any currency. The best books on consulting give you practical, easy to use, step by step information that you can implement into …

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Web Consulting – An Introduction

Ever told someone that you’re offering web consulting? If you have you’ve probably encountered an odd look on their face and question marks in their eyes. Any mention of the word “website” and the general public automatically thinks pretty designs and ‘nice’ looking websites.

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