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Working with Consultants

Why Consultants Need Mentors Too

When I first started consulting I thought I knew it all. Okay, maybe not everything, but enough that I didn’t believe I needed someone else’s expertise to help my consulting business grow. I was reading books on marketing, strategy, consulting, sales etc more often than a steroid stocked jock goes to the gym. I felt …

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Are You Making Your Opinion Count?

Have you ever been shy or even scared to express your real opinion on an issue to your client? If you have, you aren’t alone. I believe this fear, if we can call it that, affects consultants all around the world. Heck, I dealt with this for several years early in my career. Who Usually …

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One Project, Many Clients – How to Succeed

It is challenging enough to serve one client at a time. How can a consultant serve a group of clients in the same project and be successful? Forming a multi-client group There are two routes to handling group projects: either the consultant or the client takes the initiative. Most of my group projects fall into …

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Relationship Marketing Expert: Mari Smith

Mari Smith is one of the world’s foremost relationship marketing experts and is coauthor of Facebook Marketing: An Hour A Day. Mari writes a blog, and her speaking engagements can be found here. She is also a popular guest blogger for Social Media Examiner and host of Social Media Examiner TV. Write your Facebook questions …

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Getting and Using Consulting Testimonials

Are you collecting testimonials from your consulting clients? What a shame if you’re not. Testimonials are one of the most powerful forms of proof you can offer prospective clients. Not only that but the media enjoy them as well. When they hit your website looking for an expert opinion what do you think is the …

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