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Web Consulting

5 Reasons Consultants Should Blog

Most consultants know they should have a website. But I get asked all the time by those new to consulting whether or not they should have a blog. My answer is yes, but with a couple of caveats. If you’re going to start a blog make sure you have something to say. And be sure …

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PPC & Conversion Checklists for Consultants

We’ve put together another round of marketing checklists for consultants. Today we have compiled for you some of the top PPC (Pay-per-click) and Conversion checklists from around the web. The Conversion Marketing Scorecard PPC Marketing Checklist PPC Advertisers Checklist Never Get Bored With My PPC Tasks Checklist Pre 2010 Pay Per Click Advertising (PPC) Checklist

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Email Marketing for Consultants

In my last post, Consulting Newsletters, I shared with you the story of how using email newsletters has landed me some big clients. Today I’m going to share how to set up and use these newsletters effectively. Select an Email Newsletter Service The first step is to select your email newsletter service. There are 3 …

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