How to become a consultant blog

It Almost Killed Him


The other night I watched a documentary called Fat, Sick and Nearly Dead.

It’s the story of one Australian, Joe Cross, who goes on a “juice fast” – where he only drinks juice for 60 days.

What is it that holding you back? What are your reasons (aka. excuses) for not going after and getting what you want.

At the start of the film Joe is overweight, has poor health and is facing a painful skin disease that requires constant medication.

The film follows Joe’s journey throughout the 60 days as Joe loses weight, becomes a much healthier and happier person, and no longer requires his medication.

Why am I sharing this story with you?

…Because of what happens next…

Joe meets several people throughout his journey, one of them being a truck driver who has the same skin disease as Joe, but is also significantly overweight.

In fact, his weight of 429lbs is choking the life out of him.

He’s depressed. His father feels he might be suicidal. He can’t see his own feet when looking down and going to the washroom is a challenge.

Joe offers to help…and after some time the guy accepts.

He agrees to go on a 10 day juice only diet. To do this he needs to take time-off from his job – he’s a truck driver constantly on the road.

Over the next ten days you see the start of a transformation.

He decides to extend and go for 30 days.

A guy that could barely walk from his front door to the car door is now going for brisk walks.

He starts swimming again – a passion of his that he’d long forgotten.

It’s not easy though…

Everyone around him is digging into big heavy meals, fast-food and sugary drinks – what he used to eat every day.

His own family, many who are overweight themselves, say it’s good for him to do it, but that they never could.

He’s all alone. But he keeps going.

30 days turns into 60 days. At the end of this journey he’s lost over 200 pounds.

He now plays with his children – something he’d never felt comfortable doing before.

His painful walk to and from his front door to his car and back has now turned into long periods of running.

He’s even organized events in his community to support others that want to join him on his journey.

He’s a new person – filled with energy, mental clarity, a new body and a new life.

This story isn’t about this diet or any other.

I’m sharing it with you because it’s a powerful example of how YOU can achieve anything you set your mind to.

What is it that holding you back? What are your reasons (aka. excuses) for not going after and getting what you want.

It’s not your body or any external force that controls what you can achieve. It’s YOUR mind.

Go after your goals. Don’t wait for the ‘perfect’ time – because it doesn’t exist. Take action now. If you need help and support from someone else – seek it out.

THIS IS YOUR TIME – Make the most of it!


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7 thoughts on “It Almost Killed Him

  1. great blog post. keep ’em coming. this is like a glass of orange juice in the morning….helps get the day going!

  2. An analysis of change motivation I once heard and feel is accurate is that a person will change when the pain of not changing (not being able to swim and play with kids) exceeds the pain of changing (taking 60 days to lose weight). Pain is a huge motivator. As business people, I believe we need to be motivated by the pain of others – our customers. We should develop products and services that we believe in and know will serve to help our customers better than anyone else can. We need to believe in ourselves and in what we’ve developed as being the best and that our customers MUST have what we can provide. If we’re just going after a bigger paycheck, then that’s probably not going to be a satisfactory motivation for the highest achievement. We are purpose driven at our core. My personal belief is that we were made by a creator that designed us that way. If our purpose is to help others, I believe we will find our highest motivation, short of pain avoidance.

    • Eric – great share! The Power of Habit has some interesting insights into this as well if you haven’t read it yet.

      • Per your suggestion I took to reading that book. I appreciate the suggestion. I had not realized just how much habit impacts us. It was quite fascinating, thanks.

  3. Michael says:

    The documentary-maker’s name is Joe CROSS not Cook

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