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Competitive advantage

Creating Growth And Competitive Advantage In Consulting with Rita McGrath: Podcast #82

Whether you’re an entrepreneur, a small business owner, or simply running a small team, having an entrepreneurial mindset is so important. Author, speaker, and consultant Rita McGrath says constantly looking at where your next opportunities are coming from and making sure you’re up to date and fresh is what the entrepreneurial mindset is all about, …

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Consulting Value Proposition Strategies

Each month I spend a few hours of my time providing coaching for consultants. One of the first things I look at when working with a consultant is their value proposition – or lack of one. What Is A Value Proposition A value proposition (aka. USP, Unique Selling Proposition) is typically a short sentence or …

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