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Consulting With Your Buyer: A Guide To Effective Selling with Deb Calvert: Podcast #54

Recent buyer research proves that buyers respond much more to people who engage with them as leaders versus stereotypical sellers. Sales and leadership expert Deb Calvert thinks people should abandon those old stereotypical ways of selling that make them feel icky or pushy because that’s not selling; that’s manipulating and forcing. Manipulation not helpful to …

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