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Lead Generation

Copywriting For Consultants: Win Clients Using Words With Alex Cattoni: Podcast #149

The right words at the right places can win you the right clients for your business. This is what copywriting is all about, and Alex Cattoni, the Founder of The Copy Posse, is an expert in it. Through her unique skills in lead generation and writing high-converting sales copy, Alex has helped scale multimillion-dollar brands, including such …

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Don’t Focus on Leads For Your Consulting Business (Until You’ve Done This)

Any consultant whose gone independent understands an important truth: You’re not just in the business of consulting. You’re in the business of marketing. Without marketing — generating conversations with buyers (leads) — you cannot generate revenue. And without revenue, you don’t have a business. But marketing is much deeper than generating conversations with buyers. Generating …

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