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Case Study

How We Helped Mike Double His Corporate Salary (& Get On Track To A 7-Figure Consulting Firm)

Thanks to the Clarity Coaching Program, Mike Delong learned how to market and sell his niche expertise and build a consulting business. As a result, he's won a six-figure consulting project, doubled his corporate salary, and is on track to be a million-dollar consulting business.

The following is from our library of client successes — why not learn how we can help you grow your consulting business?

"I didn’t know how to do any of that."

Mike DeLong had just left his corporate engineering job and was interested in starting his own consulting business. With only two small projects under his belt, he faced a challenge as a new entrepreneurial consultant: how to predictably grow his consulting business.

"I had never been a business owner. I was a new entrepreneur, a new consultant after just leaving my corporate engineering job," Mike recalled. He knew he needed guidance on crucial aspects of running a successful consulting practice, such as marketing, messaging, identifying ideal clients, and writing proposals. "I didn't know how to do any of that," he admitted.

Without a solid foundation in these areas, Mike's business was at risk of stagnating before it had a chance to take off. He sought a proven system and expert guidance to grow his consulting business predictably.

Winning New Consulting Business In The First 8 Weeks

Determined to figure out the business side of consulting, Mike joined the Clarity Coaching program within eight weeks of launching his business. This decision would radically speed up the growth of his firm.

Through the initial eight-week training, Mike gained invaluable knowledge and practical strategies in all the areas where he lacked expertise. He learned how to have meaningful conversations with prospective clients and mastered the "multiple offers" technique, presenting good, better, and best options. "I went from not even being aware of those strategies to being able to implement the strategies and winning business within the first eight weeks," he said.

But the benefits didn't stop there. Mike actively participated in the forums and weekly phone calls, leveraging the collective wisdom and experience of the Clarity coaching community. Our live mastermind events, in particular, provided him with insights and support to help him overcome his common consulting challenges.

Doubling His Corporate Salary & Growing His Team

Within the first eight weeks of joining the Clarity Coaching Program, Mike secured one six-figure contract and multiple five-figure contracts, exceeding his initial expectations.

"In 2023, I set a goal of doubling my corporate income, my corporate salary in consulting income, and I was able to do that in 2023, and I would not have been able to do that without learning the Consulting Success strategies," Mike affirmed.

Fast forward to the first quarter of 2024, and Mike's business has continued its growth trajectory. His Q1 revenue equaled his entire 2023 revenue, putting him on track for a seven-figure business in 2024. His team has expanded to six people, including two full-time employees and three sub-consultants.

Reflecting on his journey, Mike wholeheartedly recommends the Clarity Coaching Program to any aspiring consulting business owner. "The ROI is tremendous. The ROI has the potential to be significant. One contract, can the profit from one meaningful contract can 10x the investment in the program," he stated. Moreover, he praised the supportive community, which provided a strategic advantage and a sense of camaraderie in the lonely world of entrepreneurial consulting.

A Few Words from Mike


Key Takeaways

  • Mike is known for his laser-focused positioning: helping potato processors double their revenue, slash costs, and enhance safety. His specific expertise makes it much easier for him to get the attention of his ideal clients.
  • By giving your client options in your proposal — good, better, and best — you increase your chance of closing the business. Clients love having multiple options instead of a single "take it or leave it" offer.
  • Instead of thinking of it as an expense, Mike understood that investing in Clarity was an investment. What he would learn would help him far exceed what he paid for the program. Understanding costs vs investments is key to your success as a consulting business owner.
  • One of the biggest advantages of joining a community is leveraging the expertise of other people. Mike actively participates, asks questions, and takes imperfect action. That's a huge part of why he's been successful as a new consulting business owner.

Work With Us To Grow Your Consulting Business

In our Clarity Coaching program, our coaches have helped over 1000 consultants to build a more strategic, profitable, and scalable, consulting business. To discover how we can help grow your consulting business:

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