Author: Michael Zipursky

Performance Consulting To Increase Profits with Thor Conklin: Podcast #58

It’s not about how much money you make. It’s about how much you keep, what you do with that, and how it impacts your life, your freedom, your flexibility, your family, your community, and so forth. This is what profitability consulting is all about according to Thor Conklin, founder and CEO of Peak Performance Group. Sometimes it’s as simple as shifting around the mindset from the tactical side to executive coaching and trying to figure …

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Michael Zipursky on Sales Growth Systems

Michael was recently featured on Sales Growth Systems Podcast. You can listen to it here: How and Why Service Professionals Should Gently Sell Within An Email Email. You use it every day. Sometimes when you’re talking with your clients. Sometimes when you’re taking with your friends. With a simple email address, you have the potential to reach anyone you’d like. But what about sales? How can you use email to build relationships and attract new consulting …

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Scaling a 7-Figure Consulting Business with Scott Eastin: Podcast #57

When you’re selling yourself, a project, or a technology, at least from a technical perspective, firms want to find a technical implementer that can talk the tech talk but even more importantly be able to relate to those that write the checks. That’s what Scott Eastin, owner of Eastin IT Security, would say is his big advantage. Scott can do the technical work, but more importantly, he can get up in front of people, tell …

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How to Scale Your Consulting Business to $1M (And Beyond)

Are you ready to scale and grow your consulting business? You’ve got a steady stream of projects. You’re well known in your industry. You may even be thinking about hiring someone to work with you. This is a time when many consultants feel like they are starting to hit a wall (or maybe you’re already smacked your head against it and are feeling a dizzying pain). You’re maxed out in terms of billing. You can …

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Michael Zipursky Featured on Quit Bleeping Around

Michael was recently featured on Quit Bleeping Around Podcast. You can listen to it here: Taking Action with Michael Zipursky When I think about the most successful consultants, I think of consultants who don’t fear taking action. Elite consultants spend more time learning — and even more time taking action. To reach your full potential, you must go beyond your fear. And action helps you transcend it. Have you ever met anyone who’s done something many times …

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Getting Top Clients As An Innovation Consultant with Erin Hersey: Podcast #56

When people think of innovation, they’re often looking externally at products and services, but there’s so much innovation that can happen within companies. Oftentimes we create systems that we think have one outcome, but they can often have another or implications that we haven’t seen. Workplace anthropologist and lead inventor Erin Hersey talks about her work as an innovation consultant. Erin goes into organizations and help companies understand their employees. She says the outcome of …

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Michael Zipursky on Modern Leadership Podcast

Michael was recently featured on Modern Leadership Podcast. You can listen to it here: It’s Not Strategy Holding You Back with Michael Zipursky It’s never been easier to start your consulting business. And it’s never been harder to stand out. Many consultants who jump into consulting aren’t prepared for the challenges they will face. You can have all the latest strategies, frameworks, and processes that you want. But unless you have your mindset right, you’ll be …

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How To Productize Consulting Services with John Warrillow: Podcast #55

To productize consulting services and build a sellable company, the ultimate challenge is to try to find something that you offer which is truly unique to what you do. It’s very likely that if you canvas your customers, there is one or two things that you do better than anybody else. The raw material is going to be customer insight. Bestselling author and founder of five companies John Warrillow says they spend a lot of …

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