Shannon Susko‘s book, Metronomics, explains what systems your company needs to grow. Balancing strategy, execution, cash, cultural, cohesive, human, and leadership is very important. Learn how to unite these systems into one regimen that works for you and your team. Join Michael Zipursky as he talks to Shannon Susko about growing and selling your business …
Read MoreConsulting Offers: How To Create, Sell, & Improve Your Offers
What is the “secret sauce” behind the world’s most successful consulting offers? A few days ago, I was on a group call with consultants in our Clarity Coaching community. An interesting question came up on the call. One of the consultants asked… “My client is asking for help with something that is not a part …
Read MoreOvercoming Your Fear Of Public Speaking: Growing Your Consulting Business With Lauren Sergy: Podcast #230
Anxiety can strike any time someone goes on stage to speak to a crowd. How does one move past these and how can you overcome your fear of public speaking? Michael Zipursky teams up with speaking and communications expert Lauren Sergy to explore breaking down the fear of public speaking and presenting. Lauren discusses her …
Read MoreFrom 7 Figure Consulting Business To Software CEO With Stuart Leo: Podcast #229
Making the transition from a 7-figure consulting business to software CEO seems like a difficult pivot. This is one pivot that Stuart Leo has made with great success. In this episode, Michael Zipursky and Stuart, the CEO of Waymaker.io, discuss business pivots and evolution. Stuart looks back at the roots of his consulting business, what he …
Read MoreHow To 10x The Demand For Your Consulting Services With Andrei Zinkevich: Podcast #228
Consulting services are a dime a dozen in the business world. What does it take to stand out from the crowd? Michael Zipursky and Fullfunnel.io CEO Andrei Zinkevich take a look at what you can do to 10x the demand for your consulting business. From data to market research, building relationships and making use of …
Read MoreHow To Use Web Analytics & Digital Marketing To Grow Your Consulting Business With Jim Sterne: Podcast #227
How do you grow your consulting business using web analytics and digital marketing? Michael Zipursky welcomes Jim Sterne, the Founder of the Marketing Analytics Summit. He has over 25 years of experience in sales and marketing to share with us today. To maximize web analytics, narrow your focus on your target market. But data will …
Read More4 Advantages Of Using External Consultants Over Internal Employees
What are the advantages of using external consultants? Perhaps you’re a consultant and you’d like to communicate why a potential client should hire you over an employee. Or maybe you’re a company that’s torn between hiring a consultant or an employee for a project. Far too often companies hire internally when they should hire a …
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