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michael zipursky how to lose money podcast

Michael Zipursky on How To Lose Money Podcast

By Michael ZipurskyUpdated on 2025/05/16

Michael was recently featured on the How To Lose Money podcast, which you can listen to here: How to Lose Money by Selling a Product That Nobody Wants with Michael Zipursky

Any entrepreneur who’s earned success knows that it’s not always fun and games.

If you’ve read our articles or listened to our podcasts, you know that I’ve found tremendous success. Both in my own business and for our coaching clients.

But that’s only part of the story.

In this podcast feature, you’ll learn about one of the big mistakes I made earlier on in my career.

Me and my cousin Sam invested over $20K in a product that nobody wanted.

And it’s those same mistakes that helped us create the many profitable, valuable services that you see today.

It’s chalk-full of lessons applicable for any consultant who wants to create a new product or service with confidence — and knowing your clients will pay for it.

In this episode, you’ll learn…

  • The biggest entrepreneurial blunder I’ve made in my career — and how I bounced back from it
  • The “Imperfect Action” mindset that helps you mitigate risk and iteratively improve your product or service
  • Why talking to the marketplace before launch is critical — and how to do it right

You can listen to the full episode and see the show notes here: How to Lose Money by Selling a Product That Nobody Wants with Michael Zipursky

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