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Author: Michael Zipursky

How To Leverage Associations & Specialty Groups For High-Value Clients with Dean West: Podcast #313

Dean West’s journey teaches us that even at 50, making strategic changes and staying committed to restructuring can turn challenges into opportunities. In this episode, we hear Dean’s story and secrets behind leveraging associations and specialty groups to securing high-value clients. Associations, often underrated, can be compared to valuable goldmines for fostering relationships. Dean discusses …

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How To Identify Your Ideal Client In Consulting (4-Step Guide)

Consultants: who is your ideal client? If you’re not clear on… Why you’ve selected your niche Your area of specialization The characteristics of your ideal client Whether you’ve properly validated your market …chances are you don’t have enough clarity on who your ideal client is. Success as a consulting business owner depends on deeply understanding …

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Strategic Hiring For Consultants – How To Build Your Bench For The Ultimate Consulting Success With Adam Oliver: Podcast #312

Putting the right people in the right seats is crucial to any business, but for a consulting practice, it is a matter of life or death. Michael Zipursky talks about strategic hiring in this episode with Adam Oliver, Founder and CEO of Crafted, a product development consultancy employing over 26 people. Michael and Adam discuss …

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Passive Income For Consultants: 7 Proven Methods

Passive income for consultants…is it really possible? Yes. It absolutely is. We’ve done it ourselves and we’ve taught our Clarity Coaching clients to create passive income. However, creating “true” passive income — income that requires no ongoing work — takes a lot of work upfront. In this article, I’ll share… What passive income looks like …

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