Wondering how to sell consulting services? Last Friday evening, I got a call from one of our neighbors inviting my daughter to join them to sell lemonade. My daughters are six years old and three years old, and they were thrilled to get this invitation. So, the entire evening, they were looking forward to waking …
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Building predictable systems for your consulting business is a must. When you follow the right systems, you’ll be blown away by the results. Michael Zipursky’s guest today is David Allara, the Managing Director of konnectus. David talks with Michael about how the first step should always be listening. You need to listen to your customers, …
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Strategic consultants help the company thrive and achieve marketing goals through identifying and analyzing business processes. That’s why this expertise is in demand in every business. Join Michael Zipursky and the Founder of Trusted Advisor Associates, Charles Green, as they delve into creating real and authentic conversations with real decision-makers and buyers. Starting with educational …
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People in business are turned off by storytelling because they think it takes too much work. But storytelling is a very important tool to have so that you can build your audience. You don’t have to be super personal in your story; you just need to humanize it. To help in building your story, join …
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One of the greatest challenges that solo consultants face is building a team. In fact, many consultants are uncomfortable with the mere idea of building a team. In this guide, we demystify the team-building process for solo consultants. By the end of this article, you’ll understand why building a team is important, when you should …
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The consulting business is all about helping and empowering people. That’s why consulting mastery lies in one important thing: the desire to serve instead to sell. Michael Zipursky sits down with Rob Malec, President of Businessworks Consulting, Inc., to discuss the roadmap he crafted and followed towards success. He talks about his journey from being …
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An anthropologist is someone who studies the aspects of humans in past and present societies. How do you combine that into business? Corporate anthropologist, Andi Simon, has the answer. Andi is the Founder and CEO of Simon Associates Management Consultants. She is also the author of Rethink: Smashing the Myths of Women in Business. In …
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