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Author: Michael Zipursky

Consultant vs Freelancer: Key Differences (& How To Evolve From Freelancer To Consultant)

What’s the difference between a consultant vs freelancer? In Consultant Vs Contractor: What’s the Difference, we outlined the difference between a consultant and a contractor. However, a freelancer is different from a contractor. A freelancer typically works with more than one client. And a freelancer may be quite close to becoming a consultant. By the …

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Creating A Purpose-Driven Consulting Business With Jenn Lim: Podcast #223

How do you create a purpose-driven consulting business? By identifying your purpose and values. Michael Zipursky welcomes Jenn Lim, the CEO & Co-Founder of Delivering Happiness. Jenn talks with Michael that your long-term relationships grow when you stay true to who you are and are passionate about what you do. Creating an open dialogue environment …

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6 Simple Steps To Hiring An Administrative Assistant (For Consultants)

Hiring an administrative assistant is one of the best moves you can make for your consulting business. Many years ago (almost 23 years ago to be exact!) when I started my first consulting business, I was convinced I could do everything myself. Client calls. Invoicing. Scheduling meetings. Writing. Editing. Creating PowerPoints. Following up. Bookkeeping. You …

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Building Powerful Consulting Peer Groups with Leo Bottary: Podcast #222

Great things in business are never done by one person; they’re done by a team of people. To shed light on the premise of strength in numbers in forming powerful consulting peer groups, Michael Zipursky welcomes founder and managing partner at Peernovation, Leo Bottary. As a keynote speaker and workshop facilitator, Leo focuses on peer advantage in …

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Choice Architecture: How Consultants Make Better Business Decisions With Eric Johnson: Podcast #221

How do you make better business decisions? By taking a look at the best information. Michael Zipursky’s guest in this episode is Eric Johnson, the director of the Center for Decision Sciences at Columbia Business School. Eric talks with Michael about how we often choose a decision and we don’t revisit it. For example, if …

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Consulting Certifications: The Uncomfortable Truth (& What To Focus On Instead)

Do consulting certifications really matter? The other day, a consultant sent me an email. They asked… “What type of consulting certification should I get to become a more successful consultant?” “You don’t need any consulting certification to be successful in this business,” I responded. I was speaking with another consultant in Australia. He told me …

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