Every entrepreneur says that marketing is the heart and soul of the business. They’re always looking for the latest and best applications or tools that will allow them to see better results in a short period of time. However, the reality of consulting business in marketing, shortcuts rarely exist. Michael shares the importance of focusing on …
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Investing money, time, and strategy in a company are the fundamentals you can apply to any industry. Founder of War Room Mastermind, Roland Frasier, shares how combining these three to equity deals can help build wealth. Taking us back to his younger years, Roland shares the different approaches he saw on how people make money. …
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Our mindsets are the foundation of our thinking, learning, and behavior. Awakening our mindsets will empower us to improve and enhance our success. Ryan Gottfredson, a Professor at CSU-Fullerton and Mindset Consultant, dives deep and gather his wisdom on how mindset works and applies to everything. Ryan shares how he categorizes the types of organizations …
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SEO or Search Engine Optimization is a way to increase the visibility and the ranking of a website with keywords. Glen Allsopp, an entrepreneur and a consultant at Detailed, talks about how he fell in love doing SEO works, explaining why businesses would want to see their websites rank higher through link building on Google. …
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Consulting firms struggle in developing their personal brand, not knowing that it is the key ingredient in creating leverage and building authority in the consultancy field. As successful companies grow, they tend to forget this key ingredient which then leads to laxity. Tendayi Viki, Associate Partner at Strategyzer, holds a bird’s-eye view of this tight …
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Listening is the key to effective communication. To be in a consulting field entails you to be dominant in figuring out the pain points of your customers to provide the right solutions, and that involves deep listening. Author of Breakthroughs and Deep Listening, Oscar Trimboli lays out the five myths of listening and how you …
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These days, consultants take their profession too seriously and customarily that they tend to forget to make room for innovation. To innovate is to add value with an incredible hint of creativity to whatever you produce. Jeff Gothelf is a pro in injecting valuable content to market his consulting business. A consultant, coach, keynote speaker, …
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One of the most prominent struggles consultants and independent entrepreneurs face is to sell themselves. Typically, the amount of experience is not enough if you don’t get the value of business development. Chris Spurvey possesses the perfect amount of knowledge and understanding from the big consulting firms, such as Plato and KPMG. Founder of Chris …
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How do you get new consulting clients? Do you have a system in place for winning consulting projects? Do you have a marketing strategy — or do you rely on hope to get more clients? If you’re a consultant, you’re in the business of marketing. To get consulting clients, you need to generate conversations with …
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It is vital to build and maintain relationships as part of your continuous business development with your existing or potential clients. Talent development consultant Nancy Halpern’s way of doing this is by spending four or five nights out of every week taking a client out for a drink, having dinner, and staying in touch. According to …
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