So often people are spending a lot of time thinking about marketing and what they can do to get the next client. They don’t recognize that the next client is most often around them. Success comes from creating great value and results for those that you’re already serving. Corporate advisor Lance Secretan focuses on only …
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Michael was recently featured on On The Schmooze Podcast. You can listen to it here: Michael Zipursky on On The Schmooze What makes an effective leader? No matter what field you’re in, if you’re known as a leader, you’ll command respect. People will line up to work with you and do things for you. It’s great …
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There are a lot of people who are working on building their consulting businesses. They may already have a process in place for their marketing or for their selling, yet they’re not getting the results that they want. Oftentimes, it’s because they’re not working the plan even though they have the plan in front of …
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Building your business is about building a group of people around you. You need employees and you need clients. From there, you can expand and grow your business to reach various markets. Mike Anthony of Engage Marketing Consultants is all too familiar with that process. He was one of those that left the corporate world …
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For the ten years being in industry, Shannon Adkins was a buyer of consulting services and of multimillion-dollar contracts of consulting services. Shannon is the president and CEO of Future State Inc., a management consulting firm that brings change management and operational transformation expertise to global enterprises in the life sciences, healthcare and technology industries. …
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Michael was recently featured on Sales For Nerds. You can listen to it here: Michael Zipursky on Sales For Nerds “Marketing” and “sales” are dirty words to many consultants. If you’re like most consultants, you think of yourself as a technician. You win new business by providing an excellent service. Not by “marketing” and “selling.” After …
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In the consulting world, unfortunately, there are times where people are being put into projects or roles that aren’t necessarily their best fit. That bothered Donna Brighton, founder of Brighton Leadership Group. Donna believes in two things – understanding people and placing them in positions where they can be their absolute best and doing the …
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